Distracted driving is a dangerous nationwide epidemic that is increasingly a cause of traffic accidents across the U.S. and injures and kills thousands each year. One exceptionally unsafe form of driver distraction is texting and driving, a dangerous habit that can increase the chances a person will be involved an auto accident by 23 times. In order to try and end this dangerous habit and encourage drivers to be safer on the roads, telecommunications giant AT&T created the “It Can Wait” campaign to focus on educating the public on the dangers of texting and driving. The ultimate goal is to save lives, while making the act of texting while driving as unacceptable as drinking and driving.
As part of the “It Can Wait” campaign, AT&T has a number of initiatives and efforts to inform the public about the extraordinary risks of texting and driving. On September 19, the company is encouraging drivers across the nation to take part in the “No Text on Board-Pledge Day,” which is a pledge for a lifelong commitment to never text and drive. Drivers can take the pledge by visiting http://itcanwait.com/ and can help spread the important message of this campaign by telling family and friends to join in the movement. Read the rest »